EyeTracker Eyetracking Services

Since our inception in 2002, eyetracker has worked with an array of global brands to undertake numerous and varied research studies using the eyetracker technology.

Our unique approach combines both psychological and qualitative research techniques with advanced data analysis models, which enables us to validate conclusions and provide effective recommendations.

Services offered by eyetracker

eyetracker is a versatile solution that may be used anywhere for a variety of different projects. Our services are flexible and may be tailored to suit your individual requirements, all of which are available for use in the UK and the whole of Europe:



1) Full Agency Service

We offer a full research and analysis service including: • Study design by qualified team of statisticians and psychologists. • Location sourcing • Recruitment of respondents • Respondent interviewing • Project Management • Detailed eyetracker scanning and analysis • Fully documented findings and recommendations • Presentation of results

2) Bureau Service

We recognize that not everyone wants our full service, therefore, we also offer a system rental service including the provision of a fully trained and experienced system operator.

We currently use different eye tracking equipment depending on the requirements of a study:

a) The Mobile Eye

The mobile eye is our real world eye tracking solution which has been successfully used in many different environments. The eye tracking technology is incorporated onto a pair of lightweight, inconspicuous glasses, to allow a full range of head movement and consequently natural behaviour in any situation. Quality high precision calibration technology ensures data captured is infinitely accurate and consequently meaningful. The mobile eye is ideal for use in any “real world” scenario.

b) Eyescreen

The eyescreen is a portable, lightweight mobile eye tracking system, that can be used on location or in a studio. It is both easy to use and quick to set up with no loss of functionality and sits in front of any PC monitor so may be used either on location or in a respondent’s normal environment. Eyescreen monitors and records the users’ eye movements as they interact with images, advertisements, text, video, television commercials, packaging design, product design or shopping shelves, as well as packshot templates onscreen. It can also be used in conjunction with either a large flat screen or projected image to simulate the shopper environment.

For further possibilities, more information and advice please contact us either by phone + 44 (0) 20 8832 7400 or by using our on-line information request form.

 
 

(c) 2010 EyeTracker Ltd. All rights reserved.  Sitemap

xhtml compliant