Eyetracking by eyetracker

Welcome to eyetracker

Europe’s Premier Eyetracking Research Agency

Using both mobile (real world) and static (screen based) eye tracking we provide accurate, in-depth analysis on how customers interact with products – where they look and their levels of cognitive engagement.

Our unique approach combines both psychological and qualitative research techniques with advanced data analysis models, which enables us to validate conclusions and provide effective/deliverable recommendations.

Uses

Applications of eyetracking

Eyetracking can be applied in a whole range of market research studies including

Retail – shopper behaviour, pack and shelf testing

Advertising and communications- media, ad and direct mail

Publishing – both on and off line including web site usability

You can also view a programme we did about eye tracking for the BBC by clicking the following YouTube link. It should help to explain just how this methodology can be applied, particularly in the shopper research areana.

click here

What we do

Our services

eyetracker is a versatile solution that may be used anywhere for a variety of different market research projects.

These services are flexible and may be tailored to suit your individual requirements, and are available for use in both the UK, Europe and The Middle East.

For further possibilities, more information and advice please contact us either by phone + 44 (0) 20 8832 7400 or by using our on-line information request form. click here

Latest News

21:12:2011

January's Mail and Door Drop Omnibus scheduled for 26/01/2012

After another fully subscribed direct mail and door drop omnibus we are please to announce that the date for January's omnibus has been set for 26/12/2012 To book your slot please contact us.

09:11:2011

Next Direct Mail and Door Drop Omnibus scheduled for 24/11

After last months fully subscribed direct mail and door drop omnibus we are please to announce that the date for November’s omnibus has been set for 24th. To book your slot please contact us.

20:09:2011

Eyetracker and Validators announce partnering agreement for the UK

eyetracker, Europe’s leading eye tracking research company and Holland’s most innovative research company, Validators, are pleased to announce that they have agreed a joint partnering deal that will see eyetracker offering Validators ground breaking research methodology to the UK market.

EyeTracker Eyetracking Services