Eye tracking can be applied in a whole range of market research studies including:
Retail – shopper behaviour, pack and shelf testing
Advertising and communications- media, ad and direct mail
Publishing – both on and off line including web site usability
Web - usablity testing and bench marking
As well as offering eye tracking as a methodoligy we are able to complement this service with high quality in-store filming allowing us to capture shopper behaviour at both Macro (whole store) or Micro (within the catogory or at the fixture) level.
We also offer a bi montly range of Omnibus services specfic to your market.
- 05/06/14 part time research/marketing executive required
- 07/11/13 eyetracker combine forces to deliver best-in-class global eye tracking services
- 12/09/13 new offices in Uxbridge
- 24/06/13 eyetracker exhibiting at the Insight Show , 26th -27th June, Olympia Grand, London