Web Usability

Recent studies have shown that the average person in the UK spends three hours solely using the internet to browse websites and online material. From actual website content, to web banners and pop-ups, these days every company is trying to grab the attention of their chosen demographic. With technology now playing such a pivotal role in advertising it is essential to ensure your online marketing is the most affective it can be.

We offer usability tests for your website to see what grabs people’s attention, where they focus and just as importantly.....where they don’t focus. 

In a world where every digital platform is fighting for attention, eyetracker provides the essential tool to ensure your website is the most engaging.


Stand alone or fully integrated

Our services can be provided as an individual study or easily integrated into other market research to complement the work and provide a greater degree of understanding.